What is Viral Video?
How to viral youtube videos | how to viral product videos | Why is a Viral Video Taken and How Does a Video Go Viral?
Why is a Viral Video Taken and How Does a Video Go Viral?
How to Produce Viral Video?
Frequently Asked Questions The question of what is viral is a frequently asked and questioned question since the days when the internet entered our lives. The viral video production method, which is used for many purposes, is a great way to reach a huge number of users from many sectors. This method, which is used as a marketing technique by many companies that we all know, is one of the alternative marketing methods. When you want to be talked about and named as a trending topic, there are few better ways to go viral than to make a video go viral. So what is this viral video, why is it named and how is it done?
What Does Viral Mean?
The word "viral" at the beginning of the viral video phrase actually provides a summary of the subject. Viral video is the name given to the video format that is clicked and watched by millions of people in a very short time, from where it came from.
The reason it is called by this name is because the video spread almost like a virus. The viral video phrase came to the fore for the first time, due to a photo taken during the 2014 Oscars Awards Ceremony featuring Ellen DeGeneres and Bradley Cooper. In this photo, there were more than 10 celebrities who were photographed with a Samsung Galaxy tablet. Sharing the video of that moment after this photo increased the effect of the photo.
The photo and video, which later turned out to be a viral advertisement by the Samsung company, has become a method that many brands will try. Today, there is a marketing technique that is seen as viral advertising, and various YouTube channels also use this technique. It is not difficult to understand why the topic is important. Why is a Viral Video Taken and How Does a Video Go Viral? Viral video production as a marketing technique is already known.
Many videos shared under the title of sponsored posts on Twitter and Instagram story videos shot for money are clear examples of this. So why produce viral video? This type of video sharing is usually not done with very famous people. Therefore, it is less expensive than comprehensive films shot in advertising by paying high fees to famous actors. This type of video often looks real because users don't know the subject from the beginning.
The fact that people think this video format is real causes the viral video genre to be a successful advertising operation. Since a video with 3-4 million views in the past was often considered "viral", it was relatively easy to spread such a video. But now trends change much faster and a video cannot go viral unless it is watched by millions of people in a few days. Therefore, the viral video field is still a very important and profitable field.
How to Produce Viral Video?
There are many methods and tools for viral video production. Especially the use of certain applications by a large number of people makes it much easier to produce viral videos. Successful marketing strategies applied with precision can pave the way for success in producing viral videos. Viral video can be produced in different ways on every social networking site, but successful examples also have certain common features. Thumbnail selection: It is the placement of a selected frame from the video on the video cover, which everyone sees while the videos are listed on the screen. The photo frame you will put in the Thumbnail section is a single frame in the video you have taken. The choice of this frame is an important element that will make your video go viral. These types of frames, which will be interesting, different, strange to sighted users and attract them in some way, will increase the click-through rate. Thumbnail, an interesting frame that will be presented as a preview for the video, is an important element that will make the video go viral. Being extreme and different: Many users go online to see things that they cannot see in real life or that they did not know until then. The Internet is a field of experience for many people. If you offer them different experiences in this field, they will be interested. The first requirement for a video and its publishing channel or social media profile is to attract attention. Being extreme and different gives you that.